LIFE SCIENCES, BIOTECHNOLOGY, DEEP TECH... Digital Marketing, Sales and Commercialisation
What is Content Marketing?
Content marketing is used to build brand authority, establish trust with your audience, and drive long-term customer engagement by delivering valuable, relevant, and consistent content.
Get started with content marketingcontent marketing strategy
Content Strategy
We will identify your target audience, map out their buyers journey, and create a roadmap for delivering valuable and relevant content at each stage
Content Creation
We will craft engaging and informative content that showcases your expertise and addresses your audience's pain points. From blog posts and articles to white papers and ebooks, we'll create compelling content that positions you as a thought leader in your industry
Search Engine Optimisation (SEO)
We optimise your content for search engines, ensuring that your target audience can easily find engage with your valuable resources. By conducting keyword research, optimising metadata, and implementing best SEO practices, we'll increase your organic visibility and drive more traffic to your website
Content Distribution
Creating great content is just the first step. We'll develop a distribution plan to amplify your reach and ensure that your content reaches the right audience. From social media promotion and email newsletters to influencer partnerships and guest posting, we'll leverage various channels to maximise your content's impact
ACCount-based marketing
Account Selection
We'll help you identify high-value target accounts that align with your business objectives. By analysing data, industry trends, and company profiles, we'll develop a list of strategic accounts that have the potential to become your most valuable customers
Personalised Messaging
Tailoring your message to each target account is crucial for success. We will develop personalised messaging that speaks directly to the pain points and challenges of your target accounts. We'll create compelling content, such as case studies, testimonials, and industry-specific resources, to demonstrate your value proposition
Multi-Channel Campaigns
We'll execute multi-channel marketing campaigns to engage your target accounts at various touch points. From personalised email campaigns and social media outreach to targeted advertising and direct mail, we'll ensure that your message reaches decision-makers and influencers within your target accounts
Account Tracking & Analytics
We believe in tracking the effectiveness of our ABM campaigns. We'll set up tracking mechanisms to monitor engagement, measure campaign success, and identify opportunities for optimisation. By analysing the data, we'll refine our approach and ensure that your ABM strategy delivers maximum ROI
